Shenmue fans have rented out a billboard in New York’s Time Square to campaign for a fourth game and give creator Yu Suzuki a chance to “complete his life’s work”.
The campaign has been spearheaded by fansite Shenmue Dojo, who shared a livestream clip of the #LetsGetShenmue4 billboard on social media.
The advertisement itself features artwork of key characters from the game with the hashtag, stating “join us the 4th of every month”.