ResetEra, one of the biggest online gaming and community forums, has been acquired by MOBA Network for $4.55 million. No changes to the forum’s operational and moderating teams will be made.
$3.55 million of that has been paid in cash, and the remaining $1 million will be paid by December 31. ResetEra makes money through ad sales, and subscriptions to remove said ads. According to the press release announcing the acquisition, the business made $700,000 in sales over the last year.
MOBA Network is looking to introduce new ad formats, and up the share of direct ad sales, with an eye on massive growth in 2022.