Unity appoints former EA and Zynga exec as new CEO, following pricing controversies and layoffs

Game engine company Unity has appointed a new CEO, following the retirement of John Riccitiello last year.

Matthew Bromberg will be stepping into the role later this month, Unity has announced. Meanwhile, the company’s interim CEO Jim Whitehurst will take up the postion of executive chair of the Unity board.

Bromberg’s previous positions within the industry include group general manager of Dragon Age and Mass Effect developer BioWare. Additionally, he served as senior vice president of strategy and operations for EA’s mobile division.

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