Payday 3 devs know the heist game is underperforming, but are determined to bring players back

Payday 3 had a rough launch, and its player base is dwindling, which developer Starbreeze has acknowledged – but it’s dead set on a comeback.

While Payday 3 brought in a lot of players when it was released last year, these days things aren’t looking so good. Looking at SteamDB, the game hasn’t had a concurrent player count peak above 1000 since the middle of January, and week on week the count is getting lower and lower (over the weekend the player count had a peak of 545). Now, in its end-of-year report for 2023, Starbreeze has admitted things aren’t looking so good, but it did once again mention its plan to revitalise the game, in part by taking feedback from players and working with its publisher, Plaion.

Talking about how it thinks the game can make a comeback, the Starbreeze report stated that “there are many examples from the game industry, where a problematic initial time on the market is turned into long-term success. There is no simple recipe available, but a common thread from the positive examples is to take players’ criticism to heart, dare to support your game and keeping an open and honest dialogue with your stakeholders.

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