Nintendo has confirmed that it has no plans to increase the price of its Nintendo Switch console.
Despite a drop in sales of around 23 per cent year-on-year – chiefly due to the tech industry’s ongoing shortage of semiconductor parts stifling manufacturing – Nintendo president Shuntaro Furukawa told Nikkei that Nintendo wanted to “avoid pricing people out”.
“We’re not considering [a price increase] at this point, for two reasons,” Furukawa said (thanks, NME). “In order to offer unique entertainment to a wide range of customers, we want to avoid pricing people out. Our competition is the variety of entertainment in the world, and we always think about pricing in terms of the value of the fun we offer.
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