May 28, 2023

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Tag Heuer announces $2k Super Mario smartwatch

Swiss luxury firm Tag Heuer has announced a limited edition Super Mario smartwatch, due to cost $2150 (UK price TBA).

The body of the watch appears to be the same as the company’s existing Connected Wear OS smartwatch, which costs around the same amount, albeit with a lick of extra raid paint, a red Mario “M” on the crown and a red strap.

The main draw here is an animated watch face featuring Mario, with Easter eggs as you hit certain points towards your daily step count. 2000 of the watches will be produced.

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