{"id":673013,"date":"2026-04-04T10:20:39","date_gmt":"2026-04-04T10:20:39","guid":{"rendered":"https:\/\/www.eurogamer.net\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says"},"modified":"2026-04-04T10:20:39","modified_gmt":"2026-04-04T10:20:39","slug":"gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/","title":{"rendered":"GTA6 will set &#8220;creative benchmarks&#8221; for &#8220;all entertainment&#8221;, Take-Two says"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2022\/08\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg\" \/> <\/p>\n<p>\nTake-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. <\/p>\n<p>\nSpeaking to <a href=\"https:\/\/www.gamesindustry.biz\/take-twos-q1-shaped-by-zynga-acquisition-recession\">GamesIndustry.biz<\/a>, Take-Two boss Strauss Zelnick blamed a &#8220;softer economy&#8221; for a downturn in revenue for both halves of the now-combined Take-Two and mobile giant Zynga. <\/p>\n<p>\nThe <a href=\"https:\/\/www.eurogamer.net\/gta-publisher-take-two-completes-127bn-takeover-of-farmville-developer-zynga\">now-completed buyout<\/a> has also left a $117m hole in the company&#8217;s bottom line due to business acquisition costs.\n<\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\">Read more<\/a><\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Take-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. Speaking to GamesIndustry.biz, Take-Two boss Strauss Zelnick blamed a &#8220;softer economy&#8221; for a downturn in revenue for both halves of the now-combined Take-Two and mobile giant Zynga. The now-completed buyout has also left a $117m hole in the company&#8217;s bottom line due to business acquisition costs. Read more Source<\/p>\n","protected":false},"author":1,"featured_media":673014,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[230],"tags":[47,8075,21,44,45,189,186,60,4616],"class_list":["post-673013","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eurogamer","tag-blockbuster","tag-grand-theft-auto-vi","tag-nintendo-switch","tag-ps4","tag-ps5","tag-rockstar-games","tag-take-two","tag-xbox-one","tag-xbox-series-x-s"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>GTA6 will set &quot;creative benchmarks&quot; for &quot;all entertainment&quot;, Take-Two says | Arcader News<\/title>\n<meta name=\"description\" content=\"Take-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. Speaking to\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GTA6 will set &quot;creative benchmarks&quot; for &quot;all entertainment&quot;, Take-Two says | Arcader News\" \/>\n<meta property=\"og:description\" content=\"Take-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. Speaking to\" \/>\n<meta property=\"og:url\" content=\"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/\" \/>\n<meta property=\"og:site_name\" content=\"Arcade News\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-04T10:20:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/arcader.org\/wp-content\/uploads\/2022\/08\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"480\" \/>\n\t<meta property=\"og:image:height\" content=\"270\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Arcade News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Arcade News\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/\"},\"author\":{\"name\":\"Arcade News\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\"},\"headline\":\"GTA6 will set &#8220;creative benchmarks&#8221; for &#8220;all entertainment&#8221;, Take-Two says\",\"datePublished\":\"2026-04-04T10:20:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/\"},\"wordCount\":82,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg\",\"keywords\":[\"blockbuster\",\"Grand Theft Auto VI\",\"Nintendo Switch\",\"PS4\",\"PS5\",\"Rockstar Games\",\"Take-Two\",\"Xbox One\",\"Xbox Series X\\\/S\"],\"articleSection\":[\"Eurogamer\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/\",\"url\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/\",\"name\":\"GTA6 will set \\\"creative benchmarks\\\" for \\\"all entertainment\\\", Take-Two says | Arcader News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg\",\"datePublished\":\"2026-04-04T10:20:39+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\"},\"description\":\"Take-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. Speaking to\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#primaryimage\",\"url\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg\",\"contentUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg\",\"width\":480,\"height\":270,\"caption\":\"GTA6 will set \u201ccreative benchmarks\u201d for \u201call entertainment\u201d, Take-Two says\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/arcader.org\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"GTA6 will set &#8220;creative benchmarks&#8221; for &#8220;all entertainment&#8221;, Take-Two says\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/arcader.org\\\/news\\\/\",\"name\":\"Arcade News\",\"description\":\"Free Arcade News from the Best Online Sources\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/arcader.org\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\",\"name\":\"Arcade News\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g\",\"caption\":\"Arcade News\"},\"sameAs\":[\"https:\\\/\\\/cricketgames.tv\"],\"url\":\"https:\\\/\\\/arcader.org\\\/news\\\/author\\\/arcade-news\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"GTA6 will set \"creative benchmarks\" for \"all entertainment\", Take-Two says | Arcader News","description":"Take-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. Speaking to","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/","og_locale":"en_US","og_type":"article","og_title":"GTA6 will set \"creative benchmarks\" for \"all entertainment\", Take-Two says | Arcader News","og_description":"Take-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. Speaking to","og_url":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/","og_site_name":"Arcade News","article_published_time":"2026-04-04T10:20:39+00:00","og_image":[{"width":480,"height":270,"url":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/08\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg","type":"image\/jpeg"}],"author":"Arcade News","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Arcade News"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#article","isPartOf":{"@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/"},"author":{"name":"Arcade News","@id":"https:\/\/arcader.org\/news\/#\/schema\/person\/8460f5e5076b52fb2369f2f7ce6f2839"},"headline":"GTA6 will set &#8220;creative benchmarks&#8221; for &#8220;all entertainment&#8221;, Take-Two says","datePublished":"2026-04-04T10:20:39+00:00","mainEntityOfPage":{"@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/"},"wordCount":82,"commentCount":0,"image":{"@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#primaryimage"},"thumbnailUrl":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/08\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg","keywords":["blockbuster","Grand Theft Auto VI","Nintendo Switch","PS4","PS5","Rockstar Games","Take-Two","Xbox One","Xbox Series X\/S"],"articleSection":["Eurogamer"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/","url":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/","name":"GTA6 will set \"creative benchmarks\" for \"all entertainment\", Take-Two says | Arcader News","isPartOf":{"@id":"https:\/\/arcader.org\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#primaryimage"},"image":{"@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#primaryimage"},"thumbnailUrl":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/08\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg","datePublished":"2026-04-04T10:20:39+00:00","author":{"@id":"https:\/\/arcader.org\/news\/#\/schema\/person\/8460f5e5076b52fb2369f2f7ce6f2839"},"description":"Take-Two has talked bullishly of its hopes for the success of Grand Theft Auto 6, amidst a mixed picture of financial results. Speaking to","breadcrumb":{"@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#primaryimage","url":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/08\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg","contentUrl":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/08\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says.jpg","width":480,"height":270,"caption":"GTA6 will set \u201ccreative benchmarks\u201d for \u201call entertainment\u201d, Take-Two says"},{"@type":"BreadcrumbList","@id":"https:\/\/arcader.org\/news\/gta6-will-set-creative-benchmarks-for-all-entertainment-take-two-says\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/arcader.org\/news\/"},{"@type":"ListItem","position":2,"name":"GTA6 will set &#8220;creative benchmarks&#8221; for &#8220;all entertainment&#8221;, Take-Two says"}]},{"@type":"WebSite","@id":"https:\/\/arcader.org\/news\/#website","url":"https:\/\/arcader.org\/news\/","name":"Arcade News","description":"Free Arcade News from the Best Online Sources","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/arcader.org\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/arcader.org\/news\/#\/schema\/person\/8460f5e5076b52fb2369f2f7ce6f2839","name":"Arcade News","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g","caption":"Arcade News"},"sameAs":["https:\/\/cricketgames.tv"],"url":"https:\/\/arcader.org\/news\/author\/arcade-news\/"}]}},"_links":{"self":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts\/673013","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/comments?post=673013"}],"version-history":[{"count":1,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts\/673013\/revisions"}],"predecessor-version":[{"id":1296648,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts\/673013\/revisions\/1296648"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/media\/673014"}],"wp:attachment":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/media?parent=673013"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/categories?post=673013"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/tags?post=673013"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}