{"id":628439,"date":"2026-03-26T23:23:00","date_gmt":"2026-03-26T23:23:00","guid":{"rendered":"https:\/\/arcader.org\/nerf-introduces-its-first-mascot-murph\/"},"modified":"2026-03-26T23:23:00","modified_gmt":"2026-03-26T23:23:00","slug":"nerf-introduces-its-first-mascot-murph","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/","title":{"rendered":"Nerf Introduces Its First Mascot, Murph"},"content":{"rendered":"\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph.jpg\" width=\"800\" height=\"450\" alt=\"\" typeof=\"foaf:Image\" class=\"image-style-body-default\" \/><\/p>\n<p>Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph. Murph&nbsp;Nerfington (I gave them the last name) will represent the company as part of a multi-year marketing push in social media, public events,&nbsp;and more.<\/p>\n<p>Murph looks like a Koosh mascot more than a Nerf representative, although that would still be under the Hasbro umbrella. However,&nbsp;if you look closely, you can see Murph is made entirely out of foam Nerf darts. The new character was created in association with a new summer initiative for the company to invite families to get out and play.&nbsp;Also,&nbsp;given the language of they\/them pronouns in the mascot&#8217;s announcement, Murph doesn\u2019t have a set gender. So&nbsp;happy Pride month, Murph!&nbsp;The company even has a new mnemonic that Murph embodies, \u201cUnleash the play in you.\u201d I\u2019m not sure what hard-to-remember topic this&nbsp;mnemonic is supposed to remind&nbsp;us of, but it\u2019s a cute enough slogan nonetheless.<\/p>\n<p>Below are a handful of promotional images of Murph handing some new Nerf weapons and looking like a late 2000s&nbsp;physics tech demo.&nbsp;<\/p>\n<section class='type:slideshow'>\n<figure><img src='https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph-1.jpg'><\/figure>\n<figure><img src='https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph-2.jpg'><\/figure>\n<figure><img src='https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph-3.jpg'><\/figure>\n<figure><img src='https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph-4.jpg'><\/figure>\n<\/section>\n<p> &nbsp; <\/p>\n<p>In a press release shared with <em>Game Informer<\/em>, here\u2019s what&nbsp;Adam Kleinman, senior vice president and&nbsp;general manager of Nerf, has to say to welcome Murph into existence:&nbsp;<\/p>\n<p>\u201cThe launch of Murph is a testament to the success of Hasbro\u2019s Brand Blueprint strategy and turning Nerf into the social, active play brand it is seen as today. We are thrilled to introduce Murph to fans, a mascot that represents the playful spirit that lives inside us all and is unleashed through Nerf.\u201d<\/p>\n<p>If you see Murph around this summer, make sure to give them a nice cold spray from your Nerf Super Soaker. You&#8217;d be doing them a favor; it has to be hotter than hell in that suit.<\/p>\n<p><em>Where on the mascot family tree do you think Murph belongs? Is it on the branch with Gritty, or maybe with AM\/PM&#8217;s Toomgis? How about with the McDonald&#8217;s Fry Kids?&nbsp;Let us know in the comments!<\/em><\/p>\n<p> <a href=\"https:\/\/www.gameinformer.com\/gamer-culture\/2022\/06\/17\/nerf-introduces-its-first-mascot-murph\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph. Murph&nbsp;Nerfington (I gave them the last name) will represent the company as part of a multi-year marketing push in social media, public events,&nbsp;and more. Murph looks like a Koosh mascot more than a Nerf representative, although that would still be under the Hasbro umbrella. However,&nbsp;if you look closely, you can see Murph is made entirely out of foam Nerf darts. The new character was created in association with a new summer initiative for the company to invite families to get out and play.&nbsp;Also,&nbsp;given the language of they\/them pronouns in the mascot&#8217;s announcement, Murph doesn\u2019t have a set gender. So&nbsp;happy Pride month, Murph!&nbsp;The company even has&hellip;<\/p>\n<p class=\"excerpt-more\"><a class=\"blog-excerpt button\" href=\"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":628440,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-628439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-game-informer"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Nerf Introduces Its First Mascot, Murph | Arcader News<\/title>\n<meta name=\"description\" content=\"Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nerf Introduces Its First Mascot, Murph | Arcader News\" \/>\n<meta property=\"og:description\" content=\"Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/\" \/>\n<meta property=\"og:site_name\" content=\"Arcade News\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-26T23:23:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"480\" \/>\n\t<meta property=\"og:image:height\" content=\"270\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Arcade News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Arcade News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/\"},\"author\":{\"name\":\"Arcade News\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\"},\"headline\":\"Nerf Introduces Its First Mascot, Murph\",\"datePublished\":\"2026-03-26T23:23:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/\"},\"wordCount\":378,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/nerf-introduces-its-first-mascot-murph.jpg\",\"articleSection\":[\"Game Informer\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/\",\"url\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/\",\"name\":\"Nerf Introduces Its First Mascot, Murph | Arcader News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/nerf-introduces-its-first-mascot-murph.jpg\",\"datePublished\":\"2026-03-26T23:23:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\"},\"description\":\"Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#primaryimage\",\"url\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/nerf-introduces-its-first-mascot-murph.jpg\",\"contentUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/nerf-introduces-its-first-mascot-murph.jpg\",\"width\":480,\"height\":270,\"caption\":\"Nerf Introduces Its First Mascot, Murph\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/nerf-introduces-its-first-mascot-murph\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/arcader.org\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nerf Introduces Its First Mascot, Murph\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#website\",\"url\":\"https:\\\/\\\/arcader.org\\\/news\\\/\",\"name\":\"Arcade News\",\"description\":\"Free Arcade News from the Best Online Sources\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/arcader.org\\\/news\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\",\"name\":\"Arcade News\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g\",\"caption\":\"Arcade News\"},\"sameAs\":[\"https:\\\/\\\/cricketgames.tv\"],\"url\":\"https:\\\/\\\/arcader.org\\\/news\\\/author\\\/arcade-news\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nerf Introduces Its First Mascot, Murph | Arcader News","description":"Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/","og_locale":"en_US","og_type":"article","og_title":"Nerf Introduces Its First Mascot, Murph | Arcader News","og_description":"Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph.","og_url":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/","og_site_name":"Arcade News","article_published_time":"2026-03-26T23:23:00+00:00","og_image":[{"width":480,"height":270,"url":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph.jpg","type":"image\/jpeg"}],"author":"Arcade News","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Arcade News","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#article","isPartOf":{"@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/"},"author":{"name":"Arcade News","@id":"https:\/\/arcader.org\/news\/#\/schema\/person\/8460f5e5076b52fb2369f2f7ce6f2839"},"headline":"Nerf Introduces Its First Mascot, Murph","datePublished":"2026-03-26T23:23:00+00:00","mainEntityOfPage":{"@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/"},"wordCount":378,"commentCount":0,"image":{"@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#primaryimage"},"thumbnailUrl":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph.jpg","articleSection":["Game Informer"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/","url":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/","name":"Nerf Introduces Its First Mascot, Murph | Arcader News","isPartOf":{"@id":"https:\/\/arcader.org\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#primaryimage"},"image":{"@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#primaryimage"},"thumbnailUrl":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph.jpg","datePublished":"2026-03-26T23:23:00+00:00","author":{"@id":"https:\/\/arcader.org\/news\/#\/schema\/person\/8460f5e5076b52fb2369f2f7ce6f2839"},"description":"Nerf, the leading&nbsp;foam dart and water weapon manufacturer, has unveiled its first-ever mascot, which fittingly goes by the name Murph.","breadcrumb":{"@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#primaryimage","url":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph.jpg","contentUrl":"https:\/\/arcader.org\/wp-content\/uploads\/2022\/06\/nerf-introduces-its-first-mascot-murph.jpg","width":480,"height":270,"caption":"Nerf Introduces Its First Mascot, Murph"},{"@type":"BreadcrumbList","@id":"https:\/\/arcader.org\/news\/nerf-introduces-its-first-mascot-murph\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/arcader.org\/news\/"},{"@type":"ListItem","position":2,"name":"Nerf Introduces Its First Mascot, Murph"}]},{"@type":"WebSite","@id":"https:\/\/arcader.org\/news\/#website","url":"https:\/\/arcader.org\/news\/","name":"Arcade News","description":"Free Arcade News from the Best Online Sources","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/arcader.org\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/arcader.org\/news\/#\/schema\/person\/8460f5e5076b52fb2369f2f7ce6f2839","name":"Arcade News","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3fea48a614d86edd987bc7bb25f4707c69546d4b1f78ad4aa20b26316bad1f9d?s=96&d=mm&r=g","caption":"Arcade News"},"sameAs":["https:\/\/cricketgames.tv"],"url":"https:\/\/arcader.org\/news\/author\/arcade-news\/"}]}},"_links":{"self":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts\/628439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/comments?post=628439"}],"version-history":[{"count":1,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts\/628439\/revisions"}],"predecessor-version":[{"id":1287025,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/posts\/628439\/revisions\/1287025"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/media\/628440"}],"wp:attachment":[{"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/media?parent=628439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/categories?post=628439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arcader.org\/news\/wp-json\/wp\/v2\/tags?post=628439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}