{"id":583997,"date":"2026-03-17T11:23:33","date_gmt":"2026-03-17T11:23:33","guid":{"rendered":"https:\/\/www.vg247.com\/call-of-duty-vanguard-world-war-2-setting-sales"},"modified":"2026-03-17T11:23:33","modified_gmt":"2026-03-17T11:23:33","slug":"call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\/","title":{"rendered":"Call of Duty: Vanguard underperformed because no-one wanted a WW2 game, says Activision"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2022\/05\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision.jpg\" \/> <\/p>\n<p><strong>Activision&rsquo;s<\/strong> latest <strong>Call of Duty<\/strong> effort, <strong>Vanguard<\/strong>, didn&#8217;t have a good start to life. Earlier this year, it was reported that the game enjoyed 36% fewer sales than its predecessor &ndash; Black Ops Cold War &ndash; in the UK in it&#8217;s first few months on sale.<\/p>\n<p>A report from <a href=\"https:\/\/www.gamesindustry.biz\/articles\/2021-11-14-call-of-duty-launch-sales-down-40-percent-year-on-year-uk-charts\">GamesIndustry.biz<\/a> suggested that the game&#8217;s sales were down 40% year-on-year, and even anecdotally, there&#8217;s less coverage and chatter about Vanguard than any CoD game for the past 10 years.<\/p>\n<p>Despite all that, a new <a href=\"https:\/\/investor.activision.com\/static-files\/d7b4f08d-213b-4bd5-a41b-7497baa9c106\">annual report<\/a> from Activision has stated that the reason for Vanguard&rsquo;s lower-than-expected sales was down to a lack of innovation in the game&#8230; and the World War 2 setting, which didn&#8217;t land for players more used to modern warfare aesthetics.<\/p>\n<p><a href=\"https:\/\/www.vg247.com\/call-of-duty-vanguard-world-war-2-setting-sales\">Read more<\/a><\/p>\n<p><a href=\"https:\/\/www.vg247.com\/call-of-duty-vanguard-world-war-2-setting-sales\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Activision&rsquo;s latest Call of Duty effort, Vanguard, didn&#8217;t have a good start to life. Earlier this year, it was reported that the game enjoyed 36% fewer sales than its predecessor &ndash; Black Ops Cold War &ndash; in the UK in it&#8217;s first few months on sale. A report from GamesIndustry.biz suggested that the game&#8217;s sales were down 40% year-on-year, and even anecdotally, there&#8217;s less coverage and chatter about Vanguard than any CoD game for the past 10 years. Despite all that, a new annual report from Activision has stated that the reason for Vanguard&rsquo;s lower-than-expected sales was down to a lack of innovation in the game&#8230; and the World War 2 setting, which didn&#8217;t land for players more used to modern warfare aesthetics. Read more&hellip;<\/p>\n<p class=\"excerpt-more\"><a class=\"blog-excerpt button\" href=\"https:\/\/arcader.org\/news\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":583998,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[259,473,103,88,5326,6765,529,59,44,45,3509,60,4616],"class_list":["post-583997","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vg24-7","tag-action-adventure","tag-activision","tag-battle-royale","tag-call-of-duty","tag-call-of-duty-vanguard","tag-fps-shooter","tag-historical","tag-pc","tag-ps4","tag-ps5","tag-sledgehammer-games","tag-xbox-one","tag-xbox-series-x-s"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Call of Duty: Vanguard underperformed because no-one wanted a WW2 game, says Activision | Arcader News<\/title>\n<meta name=\"description\" content=\"Activision&rsquo;s latest Call of Duty effort, Vanguard, didn&#039;t have a good start to life. 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Earlier this year, it was reported that the game enjoyed 36%\" \/>\n<meta property=\"og:url\" content=\"https:\/\/arcader.org\/news\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\/\" \/>\n<meta property=\"og:site_name\" content=\"Arcade News\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-17T11:23:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/arcader.org\/wp-content\/uploads\/2022\/05\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"480\" \/>\n\t<meta property=\"og:image:height\" content=\"270\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Arcade News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Arcade News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/\"},\"author\":{\"name\":\"Arcade News\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\"},\"headline\":\"Call of Duty: Vanguard underperformed because no-one wanted a WW2 game, says Activision\",\"datePublished\":\"2026-03-17T11:23:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/\"},\"wordCount\":145,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision.jpg\",\"keywords\":[\"Action-Adventure\",\"activision\",\"Battle Royale\",\"Call of Duty\",\"call-of-duty-vanguard\",\"FPS\\\/Shooter\",\"historical\",\"PC\",\"PS4\",\"PS5\",\"sledgehammer games\",\"Xbox One\",\"Xbox Series X\\\/S\"],\"articleSection\":[\"VG24\\\/7\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/\",\"url\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/\",\"name\":\"Call of Duty: Vanguard underperformed because no-one wanted a WW2 game, says Activision | Arcader News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/arcader.org\\\/wp-content\\\/uploads\\\/2022\\\/05\\\/call-of-duty-vanguard-underperformed-because-no-one-wanted-a-ww2-game-says-activision.jpg\",\"datePublished\":\"2026-03-17T11:23:33+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/arcader.org\\\/news\\\/#\\\/schema\\\/person\\\/8460f5e5076b52fb2369f2f7ce6f2839\"},\"description\":\"Activision&rsquo;s latest Call of Duty effort, Vanguard, didn't have a good start to life. 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