{"id":1699124,"date":"2026-09-21T12:19:43","date_gmt":"2026-09-21T12:19:43","guid":{"rendered":"https:\/\/www.eurogamer.net\/microsoft-patent-ads-in-gameplay"},"modified":"2026-09-21T12:19:43","modified_gmt":"2026-09-21T12:19:43","slug":"microsoft-patents-idea-for-in-game-pc-and-xbox-adverts-shown-during-downtime-trigger-events","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/microsoft-patents-idea-for-in-game-pc-and-xbox-adverts-shown-during-downtime-trigger-events\/","title":{"rendered":"Microsoft patents idea for in-game PC and Xbox adverts shown during downtime &#8220;trigger events&#8221;"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2026\/09\/microsoft-patents-idea-for-in-game-pc-and-xbox-adverts-shown-during-downtime-trigger-events.jpg\" \/> <\/p>\n<p>Microsoft has filed a patent for a system that allows PC and Xbox games to serve advertisements during game sessions, seemingly without disrupting gameplay.<\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/microsoft-patent-ads-in-gameplay\">Read more<\/a><\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/microsoft-patent-ads-in-gameplay\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Microsoft has filed a patent for a system that allows PC and Xbox games to serve advertisements during game sessions, seemingly without disrupting gameplay. Read more Source<\/p>\n","protected":false},"author":1,"featured_media":1699125,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[230],"tags":[1501,134,59,4616],"class_list":["post-1699124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eurogamer","tag-game-pass","tag-microsoft","tag-pc","tag-xbox-series-x-s"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Microsoft patents idea for in-game PC and Xbox adverts shown during downtime &quot;trigger events&quot; | Arcader News<\/title>\n<meta name=\"description\" content=\"Microsoft has filed a patent for a system that allows PC and Xbox games to serve advertisements during game sessions, seemingly without disrupting\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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