{"id":1592871,"date":"2026-05-30T20:58:18","date_gmt":"2026-05-30T20:58:18","guid":{"rendered":"http:\/\/v6agm7NtxK3S2GPkQsTHDR"},"modified":"2026-05-30T20:58:18","modified_gmt":"2026-05-30T20:58:18","slug":"traffic-to-duckduckgos-proudly-no-ai-search-page-has-tripled-since-latest-google-ai-search-update","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/traffic-to-duckduckgos-proudly-no-ai-search-page-has-tripled-since-latest-google-ai-search-update\/","title":{"rendered":"Traffic to DuckDuckGo&#8217;s proudly &#8216;No AI&#8217; search page has tripled since latest Google AI search update"},"content":{"rendered":"<article>\n<p>Privacy-focused search engine DuckDuckGo has announced that its opt-in, generative AI-limiting &#8220;No AI&#8221; search page has received three times as much traffic since Google&#8217;s latest round of updates and PR for AI mode search. In addition to user privacy, DuckDuckGo is positioning itself as a destination for user choice\u2014one that&#8217;s still keeping its options open with AI.<\/p>\n<p>Three days ago, we reported on how installs of DuckDuckGo&#8217;s app were <a href=\"https:\/\/www.pcgamer.com\/hardware\/duckduckgos-ai-free-search-saw-nearly-28-percent-more-visits-in-the-week-following-googles-insistence-that-people-love-ai-mode\/\" target=\"_blank\">up by almost a third<\/a> following Google&#8217;s latest push for AI in search. This latest announcement from DuckDuckGo appears to exclusively pertain to <a href=\"http:\/\/noai.duckduckgo.com\" target=\"_blank\">noai.duckduckgo.com<\/a>, its AI opt-out search option.<\/p>\n<blockquote class=\"bluesky-embed\" data-bluesky-uri=\"at:\/\/did:plc:v2yugzf5jep7pky7pni5dohx\/app.bsky.feed.post\/3mmz4pzv2qc23\" data-bluesky-cid=\"bafyreif4wxrb4uix5ywhvsxyazwoihh34mhmuhlxhp3b7oxnc5g4qie36e\">\n<p lang=\"en\">Since Google revealed its plans for an AI search overhaul, visits to our &#8220;No AI&#8221; search page have tripled\u2026and they\u2019re still rising! Want to make it your default on Chrome or Firefox? Grab our No-AI extensions and banish AI-assisted answers, chat, and AI images. (1\/3)<\/p>\n<p>\u2014 @duckduckgo.com (<a href=\"https:\/\/bsky.app\/profile\/did:plc:v2yugzf5jep7pky7pni5dohx?ref_src=embed\">@duckduckgo.com.bsky.social<\/a>) <a href=\"https:\/\/bsky.app\/profile\/duckduckgo.com\/post\/3mmz4pzv2qc23\">2026-05-30T20:57:54.517Z<\/a><\/p><\/blockquote>\n<p>&#8220;Since Google revealed its plans for an AI search overhaul, visits to our &#8216;No AI&#8217; search page have tripled,&#8221; the company wrote on <a href=\"https:\/\/bsky.app\/profile\/duckduckgo.com\/post\/3mmz4pzv2qc23\" target=\"_blank\">Bluesky<\/a>. &#8220;And they\u2019re still rising! Want to make it your default on Chrome or Firefox? Grab our No-AI extensions and banish AI-assisted answers, chat, and AI images.&#8221;<\/p>\n<p>DuckDuckGo also provided links for its browser extensions to make its AI-free search the address bar default in both <a href=\"https:\/\/chromewebstore.google.com\/detail\/duckduckgo-no-ai-search\" target=\"_blank\">Google Chrome<\/a> and <a href=\"https:\/\/addons.mozilla.org\/en-US\/firefox\/addon\/duckduckgo-no-ai-search\/\" target=\"_blank\">Firefox<\/a>.<\/p>\n<p>This popularity has followed a long push by Google for generative AI features in its ubiquitous search engine. While it hasn&#8217;t yet replaced the classic 10 links results page, as some have suggested, Google&#8217;s AI mode search has been placed in a more central location in the main search homepage, giving it primacy over traditional search in the UI. <\/p>\n<div style=\"min-height: 250px;\">\n<div class=\"kwizly-quiz kwizly-eMVG3W\"><\/div>\n<\/p><\/div>\n<p> <script src=\"https:\/\/kwizly.com\/embed\/eMVG3W.js\" async><\/script><\/p>\n<p>This was accompanied by <a href=\"https:\/\/www.pcgamer.com\/software\/ai\/ai-mode-has-been-a-revelation-our-biggest-upgrade-to-search-ever-people-love-it-says-google-ceo\/\" target=\"_blank\">new public statements by Google CEO Sundar Pichai<\/a> about AI adoption and its importance to Google, and follows years of creeping AI features at the forefront of the user experience, with AI Overview being a prime example.<\/p>\n<p>It&#8217;s worth noting that the No AI search doesn&#8217;t stem from a principled anti-AI stance on the part of DuckDuckGo\u2060\u2014it&#8217;s more a pragmatically benevolent centering of user choice. DuckDuckGo offers a corresponding AI maximalist experience on the other end of the spectrum with duck.ai. <\/p>\n<p>It&#8217;s a sensible, perhaps mercenary business decision I&#8217;m inclined to raise an eyebrow at but not necessarily lambast. As the sages of the Simpsons writers room once put it, &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=cIgSTjzrmRg\" target=\"_blank\">Abortions for some, miniature American flags for others<\/a>.&#8221;<\/p>\n<p>DuckDuckGo&#8217;s AI-free search is possibly the most extensive option when it comes to limiting your exposure to the tech on the web: In addition to lacking an AI overview, it seems to filter out AI text and image results.<\/p>\n<p>But it&#8217;s not the only game in town. There are Google Chrome extensions such as <a href=\"https:\/\/www.pcgamer.com\/hardware\/google-searchs-ai-overviews-are-awful-but-heres-a-browser-extension-that-gets-rid-of-them\/\" target=\"_blank\">Bye Bye, Google AI<\/a> which hide Google&#8217;s own AI features. I&#8217;ve been kicking it old school: I <a href=\"https:\/\/www.pcgamer.com\/gaming-industry\/we-dont-have-to-live-like-this-you-can-set-chrome-to-default-to-googles-new-nonsense-free-web-search-which-also-completely-bypasses-that-awful-ai-answer-box\/\" target=\"_blank\">set Chrome to default to Google&#8217;s classic-style &#8220;Web&#8221; search<\/a>, which is otherwise buried in the UI. I might consider a switch to something more extensive like DuckDuckGo, though, particularly if Google continues to sacrifice search&#8217;s basic utility for its AI experiments.<\/p>\n<div class=\"product\"><a data-dimension112=\"8f64c466-4329-426b-b1ff-cc341812595e\" data-action=\"Deal Block\" data-label=\"2026 games\" data-dimension48=\"2026 games\" target=\"_blank\" rel=\"nofollow\"><\/p>\n<figure class=\"van-image-figure \" >\n<div class='image-full-width-wrapper'>\n<div class='image-widthsetter' style=\"max-width:661px;\">\n<p class=\"vanilla-image-block\" style=\"padding-top:98.94%;\"><img loading=\"lazy\" decoding=\"async\" id=\"6offQUY4CXebir2TC27dMd\" name=\"kingdom come 2 square\" caption=\"\" alt=\"\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2026\/05\/traffic-to-duckduckgos-proudly-no-ai-search-page-has-tripled-since-latest-google-ai-search-update.jpg\" mos=\"\" align=\"middle\" fullscreen=\"\" width=\"661\" height=\"654\" attribution=\"\" endorsement=\"\" credit=\"\" class=\"\"><\/p>\n<\/div>\n<\/div>\n<\/figure>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/www.pcgamer.com\/games\/new-pc-games-2026\/\" target=\"_blank\" data-dimension112=\"8f64c466-4329-426b-b1ff-cc341812595e\" data-action=\"Deal Block\" data-label=\"2026 games\" data-dimension48=\"2026 games\" data-dimension25=\"\"><strong>2026 games<\/strong><\/a>: All the upcoming games<br \/><a href=\"https:\/\/www.pcgamer.com\/the-best-pc-games\/\" target=\"_blank\"><strong>Best PC games<\/strong><\/a>: Our all-time favorites<br \/><a href=\"https:\/\/www.pcgamer.com\/the-50-best-free-pc-games\/\" target=\"_blank\"><strong>Free PC games<\/strong><\/a>: Freebie fest<br \/><a href=\"https:\/\/www.pcgamer.com\/best-fps-games\/\" target=\"_blank\"><strong>Best FPS games<\/strong><\/a>: Finest gunplay<br \/><a href=\"https:\/\/www.pcgamer.com\/best-rpgs-of-all-time\/\" target=\"_blank\"><strong>Best RPGs<\/strong><\/a>: Grand adventures<br \/><a href=\"https:\/\/www.pcgamer.com\/the-best-co-op-games\/\" target=\"_blank\"><strong>Best co-op games<\/strong><\/a>: Better together<\/p>\n<\/div>\n<\/article>\n<p><a href=\"https:\/\/www.pcgamer.com\/gaming-industry\/traffic-to-duckduckgos-proudly-no-ai-search-page-has-tripled-since-latest-google-ai-search-update\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Privacy-focused search engine DuckDuckGo has announced that its opt-in, generative AI-limiting &#8220;No AI&#8221; search page has received three times as much traffic since Google&#8217;s latest round of updates and PR for AI mode search. In addition to user privacy, DuckDuckGo is positioning itself as a destination for user choice\u2014one that&#8217;s still keeping its options open with AI. Three days ago, we reported on how installs of DuckDuckGo&#8217;s app were up by almost a third following Google&#8217;s latest push for AI in search. This latest announcement from DuckDuckGo appears to exclusively pertain to noai.duckduckgo.com, its AI opt-out search option. Since Google revealed its plans for an AI search overhaul, visits to our &#8220;No AI&#8221; search page have tripled\u2026and they\u2019re still rising! Want to make it your&hellip;<\/p>\n<p class=\"excerpt-more\"><a class=\"blog-excerpt button\" href=\"https:\/\/arcader.org\/news\/traffic-to-duckduckgos-proudly-no-ai-search-page-has-tripled-since-latest-google-ai-search-update\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":1592872,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[336],"tags":[5491],"class_list":["post-1592871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pc-gamer","tag-gaming-industry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Traffic to DuckDuckGo&#039;s proudly &#039;No AI&#039; search page has tripled since latest Google AI search update | Arcader News<\/title>\n<meta name=\"description\" content=\"Privacy-focused search engine DuckDuckGo has announced that its opt-in, generative AI-limiting &quot;No AI&quot; 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