{"id":1546589,"date":"2026-04-07T06:04:56","date_gmt":"2026-04-07T06:04:56","guid":{"rendered":"http:\/\/MSkdbmwQgdpZesGVYJMD7W"},"modified":"2026-04-07T06:04:56","modified_gmt":"2026-04-07T06:04:56","slug":"italian-television-channel-does-dlss-5-haters-a-favor-by-broadcasting-footage-from-reveal-trailer-then-copyright-striking-nvidias-own-youtube-channel","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/italian-television-channel-does-dlss-5-haters-a-favor-by-broadcasting-footage-from-reveal-trailer-then-copyright-striking-nvidias-own-youtube-channel\/","title":{"rendered":"Italian television channel does DLSS 5 haters a favor by broadcasting footage from reveal trailer, then copyright striking Nvidia&#8217;s own YouTube channel"},"content":{"rendered":"<article>\n<p>In a sublime example of the internet&#8217;s <a href=\"https:\/\/nedroidcomics.tumblr.com\/post\/41879001445\/the-internet\">&#8220;I made this&#8221; effect<\/a>, an Italian TV channel temporarily took down Nvidia&#8217;s March 16 video &#8220;Announcing Nvidia DLSS 5&#8221; via copyright strike, claiming the content as its own.<\/p>\n<p>As <a href=\"https:\/\/x.com\/NikTek\/status\/2040898312262324362\">reported<\/a> by NikTek on X.com, the DLSS 5 reveal trailer was unavailable in Italy for more than 24 hours, with the message &#8220;This video contains content from La7, who has blocked it in your country on copyright grounds&#8221; taking its place. While we&#8217;re doing a little reverse-engineering here to understand what happened, <a href=\"https:\/\/www.la7.it\/\">La7<\/a> seemingly used footage from DLSS 5 in a recent broadcast, then started issuing copyright claims based on that footage.<\/p>\n<p>Brazen? Yes. Funny? Even more so, considering the overt distaste both players and the games industry <a href=\"https:\/\/www.pcgamer.com\/hardware\/graphics-cards\/nvidia-ceo-jensen-huang-says-dlss-5-backlash-is-completely-wrong-because-it-doesnt-change-the-artistic-control\/\">have shown for DLSS5<\/a>.<\/p>\n<p>The impact extended further than Nvidia&#8217;s own YouTube channel. Multiple other posters on X chimed in to share their own videos being demonetized and region blocked due to a copyright claim. Former IGN editor Destin Legarie posted about the incident on April 4, prompting a rather unhelpful response from YouTube&#8217;s official X account explaining the basics of its Content ID system.<\/p>\n<p>&#8220;The channel making these claims does not own the rights to an Nvidia trailer they used without permission during their talk show,&#8221; Legarie shot back. &#8220;They just created work for YouTube by abusing the system.&#8221;<\/p>\n<div class=\"see-more see-more--clipped\">\n<blockquote class=\"twitter-tweet hawk-ignore\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">So let me get this straight @TeamYouTube I recorded and posted my video on 03\/16\/2026LA7 used my content on 04\/04\/2026 and then filed a copyright on my channel? How can the YouTube system not just look at the dates and see this makes no sense. pic.twitter.com\/BHmWQSmvtp<a href=\"https:\/\/twitter.com\/cantworkitout\/status\/2040502092385988830\">April 4, 2026<\/a><\/p>\n<\/blockquote>\n<div class=\"see-more__filter\"><\/div>\n<\/div>\n<p>Legarie posted on Monday that La7 has released the claim. Using a VPN, PC Gamer confirmed that Nvidia&#8217;s reveal trailer is also now once again viewable in Italy.<\/p>\n<p>YouTube&#8217;s Content ID system is often criticized for being abusable, with frivolous claims on videos that <em>should<\/em> fall under fair use often meaning smaller channels see their videos demonetized unless they can contest a claim, a process that can take weeks. It&#8217;s equally common for these automated systems to go too far, ending up in claims <a href=\"https:\/\/www.pcgamer.com\/games\/survival-crafting\/i-genuinely-do-not-know-what-to-do-says-developer-of-minecraft-like-allumeria-after-microsoft-issues-a-dmca-takedown-forcing-it-off-steam\/\">that are quickly revoked<\/a> as soon as a real human being takes notice.<\/p>\n<div class=\"youtube-video\" data-nosnippet >\n<div class=\"video-aspect-box\"><iframe data-lazy-priority=\"low\" data-lazy-src=\"https:\/\/www.youtube-nocookie.com\/embed\/dJACkKbN-Eo\" allowfullscreen><\/iframe><\/div>\n<\/div>\n<p>It&#8217;s funnier to think of someone at TV channel La7 deciding it owns all coverage of Nvidia DLSS 5 after producing one talk show segment about it, but it seems more likely that someone clicked a &#8220;protect our copyright&#8221; button without fully understanding what it would entail.<\/p>\n<p>Or maybe La7 <em>was<\/em> gung ho about taking credit for the new technology until it realized it was <a href=\"https:\/\/www.pcgamer.com\/hardware\/graphics-cards\/cripple-their-sales-tank-their-stock-price-stop-collaborating-with-them-as-developers-new-blood-ceo-on-fighting-against-dlss-5\/\">picking a fight with Dave Oshry<\/a>, at which point the only safe move was immediate surrender.<\/p>\n<div class=\"product\"><a data-dimension112=\"9fc4bd32-59a2-4009-acc2-39383cdb1d11\" data-action=\"Deal Block\" data-label=\"Best laptop games\" data-dimension48=\"Best laptop games\" target=\"_blank\" rel=\"nofollow\"><\/p>\n<figure class=\"van-image-figure \" >\n<div class='image-full-width-wrapper'>\n<div class='image-widthsetter' style=\"max-width:146px;\">\n<p class=\"vanilla-image-block\" style=\"padding-top:100.00%;\"><img loading=\"lazy\" decoding=\"async\" id=\"o2twU6ehEfeJDWWUZMiEsB\" name=\"stardew square\" caption=\"\" alt=\"\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2026\/04\/italian-television-channel-does-dlss-5-haters-a-favor-by-broadcasting-footage-from-reveal-trailer-then-copyright-striking-nvidias-own-youtube-channel.jpg\" mos=\"\" align=\"middle\" fullscreen=\"\" width=\"146\" height=\"146\" attribution=\"\" endorsement=\"\" credit=\"\" class=\"\"><\/p>\n<\/div>\n<\/div>\n<\/figure>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/www.pcgamer.com\/best-laptop-games\/\" target=\"_blank\" data-dimension112=\"9fc4bd32-59a2-4009-acc2-39383cdb1d11\" data-action=\"Deal Block\" data-label=\"Best laptop games\" data-dimension48=\"Best laptop games\" data-dimension25=\"\"><strong>Best laptop games<\/strong><\/a>: Low-spec life<br \/><a href=\"https:\/\/www.pcgamer.com\/steam-deck-best-games\/\" target=\"_blank\"><strong>Best Steam Deck games<\/strong><\/a>: Handheld must-haves<br \/><a href=\"https:\/\/www.pcgamer.com\/best-browser-games\/\" target=\"_blank\"><strong>Best browser games<\/strong><\/a>: No install needed<br \/><a href=\"https:\/\/www.pcgamer.com\/best-indie-games\/\" target=\"_blank\"><strong>Best indie games<\/strong><\/a>: Independent excellence<br \/><a href=\"https:\/\/www.pcgamer.com\/the-best-co-op-games\/\" target=\"_blank\"><strong>Best co-op games<\/strong><\/a>: Better together<\/p>\n<\/div>\n<\/article>\n<p><a href=\"https:\/\/www.pcgamer.com\/hardware\/italian-television-channel-does-dlss-5-haters-a-favor-by-broadcasting-footage-from-reveal-trailer-then-copyright-striking-nvidias-own-youtube-channel\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a sublime example of the internet&#8217;s &#8220;I made this&#8221; effect, an Italian TV channel temporarily took down Nvidia&#8217;s March 16 video &#8220;Announcing Nvidia DLSS 5&#8221; via copyright strike, claiming the content as its own. As reported by NikTek on X.com, the DLSS 5 reveal trailer was unavailable in Italy for more than 24 hours, with the message &#8220;This video contains content from La7, who has blocked it in your country on copyright grounds&#8221; taking its place. While we&#8217;re doing a little reverse-engineering here to understand what happened, La7 seemingly used footage from DLSS 5 in a recent broadcast, then started issuing copyright claims based on that footage. Brazen? Yes. Funny? Even more so, considering the overt distaste both players and the games industry have&hellip;<\/p>\n<p class=\"excerpt-more\"><a class=\"blog-excerpt button\" href=\"https:\/\/arcader.org\/news\/italian-television-channel-does-dlss-5-haters-a-favor-by-broadcasting-footage-from-reveal-trailer-then-copyright-striking-nvidias-own-youtube-channel\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":1546590,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[336],"tags":[66],"class_list":["post-1546589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pc-gamer","tag-hardware"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Italian television channel does DLSS 5 haters a favor by broadcasting footage from reveal trailer, then copyright striking 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