{"id":1382244,"date":"2025-11-05T19:35:32","date_gmt":"2025-11-05T19:35:32","guid":{"rendered":"http:\/\/RryTZSZfk65Srdoq9E2SFN"},"modified":"2025-11-05T19:35:32","modified_gmt":"2025-11-05T19:35:32","slug":"an-extremely-distracting-horse-forced-koei-tecmo-to-crop-a-games-box-art-before-release-artist-says-peoples-eyes-were-drawn-to-the-horse-rather-than-the-character","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/an-extremely-distracting-horse-forced-koei-tecmo-to-crop-a-games-box-art-before-release-artist-says-peoples-eyes-were-drawn-to-the-horse-rather-than-the-character\/","title":{"rendered":"An extremely distracting horse forced Koei Tecmo to crop a game’s box art before release, artist says: ‘People’s eyes were drawn to the horse rather than the character’"},"content":{"rendered":"
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For the professional artist, sacrifice is a constant companion. Their work\u2014however beautiful\u2014has to fit a client’s needs or a project’s scope. Concept art of an octopus boss might not make it in-game if it’s too expensive to animate. The sickest knight design you’ve ever seen might get tossed because the creative director decided to move in a more sci-fi direction.<\/p>\n

Or, in the case of Japanese light novel illustrator and character designer Mel Kishida, the horses you draw might just be too mesmerizing.<\/p>\n

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\u30ad\u30e3\u30e9\u3088\u308a\u99ac\u306b\u76ee\u304c\u884c\u304f\u3068\u8a00\u308f\u308c\u99ac\u304c\u307b\u3068\u3093\u3069\u30ab\u30c3\u30c8\u3055\u308c\u305f\u7d75\u3067\u3059 pic.twitter.com\/gV3XpXUHaENovember 1, 2025<\/a><\/p>\n<\/blockquote>\n

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Spotted by Automaton<\/a>, Kishida\u2014whose character design work has appeared throughout the Arland Atelier series\u2014posted on X this week to share the full box art illustration he delivered for 2019’s Atelier Lulua: The Scion of Arland. It features the titular anime girl, Lulua, standing by a horse-drawn cart, with another character peering out of the cart as it’s being pulled down a country road.<\/p>\n

It’s an image of idyllic fantasy, seemingly matching the Atelier brief (which I’m led to understand is a generally lighthearted affair about slice-of-life alchemy). But if you seek the game out on Steam<\/a>, the Nintendo shop<\/a>, and elsewhere, you’ll notice the illustration’s been heavily cropped in all its final listings and packaging. And according to Kishida, it’s all the horse’s fault.<\/p>\n

“I was told the horse was cut out of the picture,” Kishida said via machine translation, “because people’s eyes were drawn to the horse rather than the character.”<\/p>\n

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\u2190\u4eee\u30d1\u30c3\u30b1\u30fc\u30b8\u3000\u88fd\u54c1\u7248\u2192 https:\/\/t.co\/RSPc2YfBBy pic.twitter.com\/n10Z1YXAXsNovember 1, 2025<\/a><\/p>\n<\/blockquote>\n

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Evidently, Atelier publisher Koei Tecmo thought Kishida’s horse-drawing talents were too <\/em>potent\u2014and I can’t say I disagree. That horse has a powerful aura. It’s possessed of a regal bearing, a stern and steady gaze, and what appear to be a set of sturdy fetlocks.<\/p>\n

In short, that horse is a star. I don’t intend to insult Kishida’s character designs, but in a world that’s already bursting at the seams with anime girls, who could be blamed for thinking a cool horse is more compelling?<\/p>\n

Unsurprisingly, X users have been thrilled by the notion of a draft animal upstaging the game’s actual <\/em>star, doing their own counter-cropping<\/a> to center the unjustly censored steed instead. Others found evidence<\/a> to corroborate Kishida’s claim, managing to dig up surviving listings on Japanese online shops that were created using the prerelease prototype box art, still prominently featuring the entrancing equine.<\/p>\n

As funny as this all is, it’s a little tragic to know Koei Tecmo made such a drastic miscalculation: As Umamusume taught us, you never have to choose between a horse and an anime girl. Simply make a horse that is <\/em>an anime girl instead.<\/p>\n

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2025 games<\/strong><\/a>: This year’s upcoming releases
Best PC games<\/strong><\/a>: Our all-time favorites
Free PC games<\/strong><\/a>: Freebie fest
Best FPS games<\/strong><\/a>: Finest gunplay
Best RPGs<\/strong><\/a>: Grand adventures
Best co-op games<\/strong><\/a>: Better together<\/p>\n<\/div>\n<\/article>\n

Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

For the professional artist, sacrifice is a constant companion. Their work\u2014however beautiful\u2014has to fit a client’s needs or a project’s scope. Concept art of an octopus boss might not make it in-game if it’s too expensive to animate. The sickest knight design you’ve ever seen might get tossed because the creative director decided to move in a more sci-fi direction. Or, in the case of Japanese light novel illustrator and character designer Mel Kishida, the horses you draw might just be too mesmerizing. \u30ad\u30e3\u30e9\u3088\u308a\u99ac\u306b\u76ee\u304c\u884c\u304f\u3068\u8a00\u308f\u308c\u99ac\u304c\u307b\u3068\u3093\u3069\u30ab\u30c3\u30c8\u3055\u308c\u305f\u7d75\u3067\u3059 pic.twitter.com\/gV3XpXUHaENovember 1, 2025 Spotted by Automaton, Kishida\u2014whose character design work has appeared throughout the Arland Atelier series\u2014posted on X this week to share the full box art illustration he delivered for 2019’s Atelier Lulua: The Scion of Arland. It features the…<\/p>\n

Read More…<\/a><\/p>\n","protected":false},"author":1,"featured_media":1382245,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[336],"tags":[748,34],"class_list":["post-1382244","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pc-gamer","tag-games","tag-rpg"],"yoast_head":"\nAn extremely distracting horse forced Koei Tecmo to crop a game's box art before release, artist says: 'People's eyes were drawn to the horse rather than the character' | Arcader News<\/title>\n<meta name=\"description\" content=\"For the professional artist, sacrifice is a constant companion. Their work\u2014however beautiful\u2014has to fit a client's needs or a project's scope. 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