{"id":1215534,"date":"2026-02-22T07:19:10","date_gmt":"2026-02-22T07:19:10","guid":{"rendered":"https:\/\/www.polygon.com\/?p=602181"},"modified":"2026-02-22T07:19:10","modified_gmt":"2026-02-22T07:19:10","slug":"which-nintendo-console-had-the-biggest-launch","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/which-nintendo-console-had-the-biggest-launch\/","title":{"rendered":"Which Nintendo console had the biggest launch?"},"content":{"rendered":"<figure> <img decoding=\"async\" alt=\"\" data-caption=\"\" data-portal-copyright=\"Photo: James Bareham\/Polygon\" data-has-syndication-rights=\"1\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2025\/06\/which-nintendo-console-had-the-biggest-launch.jpg\" \/><figcaption><\/figcaption><\/figure>\n<p class=\"has-text-align-none\">Nintendo has <a href=\"https:\/\/www.polygon.com\/nintendo-switch-2\/598100\/nintendo-switch-2-sales-forecast\">predicted it will sell 15 million Switch 2s<\/a> in its current financial year. Analysts think the number is conservative; Nintendo <a href=\"https:\/\/www.polygon.com\/nintendo-switch-2\/598877\/nintendo-switch-2-forecast-price-not-tariffs\">says the price<\/a> of the Switch 2 is what\u2019s holding back that estimate. But what does that mean, really? Is it a reasonable target? If Nintendo hits it, does that guarantee the Switch 2 will be a massive hit? If a console sells out at launch, what does that tell us? Is there still a chance of a Wii U-style flop?<\/p>\n<p class=\"has-text-align-none\">It\u2019s impossible to know for sure, but a look at all of Nintendo\u2019s past console launches can provide some clues. I\u2019ve dug deep into past Nintendo sales figures to determine which Nintendo consoles enjoyed the best launches. To get a more reliable picture than that initial, almost inevitable sellout, I\u2019ve defined the launch as the console\u2019s first year (or rather, first four financial quarters) on the market.<\/p>\n<p class=\"has-text-align-none\">Note that Nintendo only started reporting quarterly sales for its systems in the mid-2000s, and the earliest data is annual at best and hard to come by, so some of these numbers are approximate. Note, too, that older systems had staggered launches across the three major markets (Japan, North America, and Europe), sometimes over several years, slowing down their potential sales.<\/p>\n<p class=\"has-text-align-none\">Still, there are some surprising results here that put Nintendo\u2019s 15 million forecast for Switch 2 in context. Selling that many units would definitely not be bad news \u2014 but it doesn\u2019t indicate a slam-dunk, either.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2025\/06\/which-nintendo-console-had-the-biggest-launch-1.jpg\" alt=\"\" title=\"\" data-has-syndication-rights=\"1\" data-caption=\"\" data-portal-copyright=\"\" \/><\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">1. Game Boy Advance<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: approx. 18.1 million<\/strong><\/li>\n<li>Lifetime: 81.51 million (5th overall)<\/li>\n<li>Release: March-June 2001<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading has-text-align-none\">2. 3DS<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: 15.03 million<\/strong><\/li>\n<li>Lifetime: 75.94 million (6th)<\/li>\n<li>Release: February-March 2011<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">There\u2019s a clear pattern to Nintendo\u2019s two fastest sellers; they were successors to massive hits (the Game Boy and DS) in the handheld market, where Nintendo enjoyed total dominance. Nintendo was so bullish about Game Boy Advance, following the decade-long reign of the Game Boy format, that <a href=\"http:\/\/news.bbc.co.uk\/1\/hi\/business\/1233379.stm\">it forecast an astonishing 24 million sales<\/a> in its first year, while 3DS followed Nintendo\u2019s biggest seller ever. Both sold well, but neither quite lived up to their forebears.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2025\/06\/which-nintendo-console-had-the-biggest-launch-2.jpg\" alt=\"\" title=\"\" data-has-syndication-rights=\"1\" data-caption=\"\" data-portal-copyright=\"\" \/><\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">3. Switch<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: 14.86 million<\/strong><\/li>\n<li>Lifetime: 152.12 million (2nd, for now)<\/li>\n<li>Release: March 2017<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading has-text-align-none\">4. Wii<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: 13.17 million<\/strong><\/li>\n<li>Lifetime: 101.63 million (4th)<\/li>\n<li>Release: November-December 2006<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">The Switch and the Wii are the only Nintendo consoles with sales over 10 million in the first year <em>and <\/em>over 100 million in their lifetimes. Quarter for quarter, they both sold incredibly consistently over time. This is surely what Nintendo would like all its hardware launches to look like, and what it\u2019s hoping for with the Switch 2.<\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">5. DS<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: 8.83 million<\/strong><\/li>\n<li>Lifetime: 154.02m (1st, for now)<\/li>\n<li>Release: November 2004-March 2005<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">It\u2019s a surprise DS didn\u2019t launch more strongly, considering the runaway early sales of its handheld predecessor, Game Boy Advance. But its launch games weren\u2019t the best and it took a while for the console\u2019s strange design to find its eventual massive casual audience. In its fifth quarter \u2014 holiday 2005 \u2014 it suddenly took off.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2025\/06\/which-nintendo-console-had-the-biggest-launch-3.jpg\" alt=\"\" title=\"\" data-has-syndication-rights=\"1\" data-caption=\"Shigeru Miyamoto proudly regards his purplest child, the GameCube.\" data-portal-copyright=\"\" \/><\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">6. GameCube<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: approx. 6.7 million<\/strong><\/li>\n<li>Lifetime: 21.74 million (10th)<\/li>\n<li>Release: Sep 2001-May 2002<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading has-text-align-none\">7. Nintendo 64<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: 5.80 million<\/strong><\/li>\n<li>Lifetime: 32.93 million (9th)<\/li>\n<li>Release: June 1996-March 1997<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">The two Nintendo home consoles made during PlayStation\u2019s ascendency enjoyed reasonably strong launches but petered out due to a lack of software support. GameCube sold 30% of its lifetime total in its first year on sale \u2014 an unfortunate achievement that beats even Wii U\u2019s dismal ratio.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2025\/06\/which-nintendo-console-had-the-biggest-launch-4.jpg\" alt=\"A photo of the original Nintendo Game Boy (1989)\" title=\"A photo of the original Nintendo Game Boy (1989)\" data-has-syndication-rights=\"1\" data-caption=\"\" data-portal-copyright=\"\" \/><\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">8. Game Boy<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: 3.93 million<\/strong><\/li>\n<li>Lifetime: 118.69 million (3rd)<\/li>\n<li>Release: April 1989-September 1990<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">The legend of Game Boy is that it was an instant smash, thanks to the high-stakes acquisition of <em>Tetris<\/em>. But while its launch was healthy for the time, it didn\u2019t begin to indicate what Nintendo\u2019s defining handheld would achieve \u2014 sales in the first year (before it reached Europe) were just 3% of what it would go on to sell across Game Boy and Game Boy Color.<\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">9. Wii U<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: 3.91 million<\/strong><\/li>\n<li>Lifetime: 13.56 million (11th)<\/li>\n<li>Release: November-December 2012<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">Nintendo\u2019s most recent (but not its worst) flop actually started quite strongly, shifting over 3 million units in its first quarter \u2014 but then suffered a catastrophic drop-off, selling less than 900,000 worldwide during the rest of its first year on sale. Looking past the initial holiday sell-out, the signs of the disaster to come were clear.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2025\/06\/which-nintendo-console-had-the-biggest-launch-5.jpg\" alt=\"The photo of the SNES Classic and NES Classic side by side\" title=\"The photo of the SNES Classic and NES Classic side by side\" data-has-syndication-rights=\"1\" data-caption=\"Nintendo paid tribute to its two trailblazing home systems with the NES and SNES Classic mini-consoles. | Image: Shai Ben-Dor\/Vox Media\" data-portal-copyright=\"Image: Shai Ben-Dor\/Vox Media\" \/><\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">10. Super Famicom\/SNES<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>First four quarters: approx. 2.9 million (mostly Japan)<\/strong><\/li>\n<li>Lifetime: 49.1 million (8th)<\/li>\n<li>Release: November 1990-June 1992&nbsp;<\/li>\n<\/ul>\n<h2 class=\"wp-block-heading has-text-align-none\">11. Famicom\/NES<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>Launch sales: 2.5 million by end of 1984 (Japan only)<\/strong><\/li>\n<li>Lifetime: 61.91 million (7th)<\/li>\n<li>Release: July 1983 to 1987 and later<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">Both Nintendo\u2019s early home consoles launched strongly in Japan but took a long time to take off in the West. The NES didn\u2019t fully launch in the U.S. and Europe until 1986, amid caution after the 1980s video game crash, while the SNES was beaten to market in the West by the Sega Genesis and suffered as a result.&nbsp;<\/p>\n<h2 class=\"wp-block-heading has-text-align-none\">12. Virtual Boy<\/h2>\n<ul class=\"wp-block-list\">\n<li><strong>Launch <\/strong><strong><em>and <\/em><\/strong><strong>lifetime sales: 770,000<\/strong><\/li>\n<li>Release: July-August 1995<\/li>\n<\/ul>\n<p class=\"has-text-align-none\">You can\u2019t get a worse launch than being discontinued within a year of going on sale!<\/p>\n<p class=\"has-text-align-none\">\u2014<\/p>\n<h2 class=\"wp-block-heading has-text-align-none\"><strong>What does this mean for Switch 2\u2019s launch?<\/strong><\/h2>\n<p class=\"has-text-align-none\">If Nintendo meets or exceeds its target of 15 million Switch 2s sold in its first financial year, it will rank among the top Nintendo console launches ever. A Wii U-style flop looks very unlikely, unless sales drop off sharply after its first few months.<\/p>\n<p class=\"has-text-align-none\">But the most telling comparisons here are Nintendo\u2019s top two launches: Game Boy Advance and 3DS. Like Switch 2, they were both conservative, easy-to-understand sequels to huge sellers in a market sector Nintendo had total control of. And while both reached respectable lifetime totals, they got nowhere near the lifetime sales of their more innovative predecessors.<\/p>\n<p class=\"has-text-align-none\">Could this be Switch 2\u2019s fate? Judging by Nintendo\u2019s launch history, it\u2019s possible \u2014 maybe even likely.<\/p>\n<p><a href=\"https:\/\/www.polygon.com\/nintendo\/602181\/all-nintendo-console-launches-ranked\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nintendo has predicted it will sell 15 million Switch 2s in its current financial year. Analysts think the number is conservative; Nintendo says the price of the Switch 2 is what\u2019s holding back that estimate. But what does that mean, really? Is it a reasonable target? If Nintendo hits it, does that guarantee the Switch 2 will be a massive hit? If a console sells out at launch, what does that tell us? Is there still a chance of a Wii U-style flop? It\u2019s impossible to know for sure, but a look at all of Nintendo\u2019s past console launches can provide some clues. I\u2019ve dug deep into past Nintendo sales figures to determine which Nintendo consoles enjoyed the best launches. To get a more reliable&hellip;<\/p>\n<p class=\"excerpt-more\"><a class=\"blog-excerpt button\" href=\"https:\/\/arcader.org\/news\/which-nintendo-console-had-the-biggest-launch\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":1215535,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-1215534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-polygon"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Which Nintendo console had the biggest launch? | Arcader News<\/title>\n<meta name=\"description\" content=\"Nintendo has predicted it will sell 15 million Switch 2s in its current financial year. 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