{"id":1154462,"date":"2026-02-09T03:33:19","date_gmt":"2026-02-09T03:33:19","guid":{"rendered":"http:\/\/XTYZiYEpjgvnQFnZEeqHXR"},"modified":"2026-02-09T03:33:19","modified_gmt":"2026-02-09T03:33:19","slug":"the-specter-of-a-gta-6-delay-haunts-the-games-industry-some-companies-are-going-to-tank-if-they-guess-wrong-says-analyst","status":"publish","type":"post","link":"https:\/\/arcader.org\/news\/the-specter-of-a-gta-6-delay-haunts-the-games-industry-some-companies-are-going-to-tank-if-they-guess-wrong-says-analyst\/","title":{"rendered":"The specter of a GTA 6 delay haunts the games industry: &#8216;Some companies are going to tank&#8217; if they guess wrong, says analyst"},"content":{"rendered":"<article>\n<p>The near future plans of many game studios depend on whether or not <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.pcgamer.com\/grand-theft-auto-6\/\">Grand Theft Auto 6<\/a> actually releases this year, and making the wrong guess could be disastrous for some of them, says Ben Porter, director of consulting at games industry intelligence firm <a data-analytics-id=\"inline-link\" href=\"https:\/\/newzoo.com\/\" target=\"_blank\">Newzoo<\/a>.<\/p>\n<p>&#8220;If you&#8217;re a game company who&#8217;s holding its breath waiting for GTA 6 to get out, and then it gets delayed by three, four, five, six months, what do you do?&#8221; said Porter in an interview with PC Gamer at GDC 2025 this week. &#8220;You either have to be able to launch into that big black hole that&#8217;s been left open now, or you have to extend your run rate by an additional six months\u2014I&#8217;m certain some companies are going to tank as a result of that, right?&#8221;<\/p>\n<p>GTA 6 is currently scheduled to launch on consoles this fall (PC is still TBD, annoyingly), but it&#8217;s so common for games to be delayed that it&#8217;s easy to imagine it being pushed into 2026. Cyberpunk 2077 was delayed, Starfield was delayed, Assassin&#8217;s Creed Shadows was delayed\u2014big games get delayed, a lot.<\/p>\n<p>It&#8217;s also common for studios to time their releases to avoid big competitors that are likely to hog the limelight, and there isn&#8217;t a bigger hog than a new GTA. Even very niche games might want to get out of the way, picking release dates in spring or summer 2026.<\/p>\n<p>But if GTA 6 is itself delayed to spring or summer 2026, those developers could end up having to push their release dates even further out. A setback like that could be disastrous for a studio whose finances are already fragile, and given the number of closures we&#8217;ve seen in recent years, financial fragility doesn&#8217;t seem rare.<\/p>\n<p>On the other hand, a last-minute GTA 6 delay would be a big opportunity for anyone who can fill the space with a game that tides over disappointed GTA fans. There&#8217;s a lot of money riding on what Rockstar decides to do before the year ends, and not just for Rockstar.<\/p>\n<figure>\n<blockquote>\n<p>Everybody that we&#8217;re talking to, they&#8217;re ships trying to move out of the way of this big iceberg that is GTA 6.<\/p><figcaption><cite>Ben Porter, Newzoo<\/cite><\/figcaption><\/blockquote>\n<\/figure>\n<p>One possible clue about the likelihood of a GTA 6 delay is the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.pcgamer.com\/games\/fps\/borderlands-4-release-date-trailers\/\">Borderlands 4<\/a> release date: September 23, 2025. Why would Take-Two, which owns both Borderlands 4 and Grand Theft Auto 6, put them in competition with each other this fall? Does the Borderlands 4 release date mean that GTA 6 is likely to be delayed?<\/p>\n<p>It&#8217;s a sensible guess, but I wouldn&#8217;t want money riding on it. Porter says there&#8217;s hope that the games industry as a whole could get a boost from GTA 6&#8217;s release\u2014which if nothing else will probably get a lot of people to upgrade their consoles\u2014but he doubts that industry execs are going to be all smiles this fall, whatever happens.<\/p>\n<p>&#8220;You do hear a lot of people who are saying that GTA 6 is going to rejuvenate the market,&#8221; said Porter. &#8220;And I think that there&#8217;s an element of truth to that, but I don&#8217;t know that it&#8217;s necessarily going to be universally uplifting.<\/p>\n<p>&#8220;It will certainly have an effect. It will put eyes back on the games market from investors and things like that. But everybody that we&#8217;re talking to, they&#8217;re ships trying to move out of the way of this big iceberg that is GTA 6. Everybody&#8217;s trying to pull their game forward, push their game back\u2014their strategy is to get out of the way. So if that&#8217;s what everybody&#8217;s behavior is, then how do you believe that this is going to rejuvenate the games industry?&#8221;<\/p>\n<p>Porter gave a talk at GDC about Newzoo&#8217;s latest industry report, which among other things estimates that<a data-analytics-id=\"inline-link\" href=\"https:\/\/www.pcgamer.com\/gaming-industry\/pc-gamers-spend-92-percent-of-their-time-on-older-games-oh-and-there-are-apparently-908-million-of-us-now\/\"> PC gamers spend 92% of their time on older games, and that there are 908 million of us<\/a>.<\/p>\n<div class=\"product\"><a data-dimension112=\"7240a8ce-c36c-4736-8aa8-a1b275142bb9\" data-action=\"Deal Block\" data-label=\"GTA 6\" data-dimension48=\"GTA 6\" target=\"_blank\" rel=\"nofollow\"><\/p>\n<figure class=\"van-image-figure \" >\n<div class='image-full-width-wrapper'>\n<div class='image-widthsetter' style=\"max-width:557px;\">\n<p class=\"vanilla-image-block\" style=\"padding-top:100.00%;\"><img loading=\"lazy\" decoding=\"async\" id=\"FqtiPhsrR3aaYQc8VsYyTh\" name=\"gta6-square.jpg\" caption=\"\" alt=\"\" src=\"https:\/\/arcader.org\/wp-content\/uploads\/2025\/03\/the-specter-of-a-gta-6-delay-haunts-the-games-industry-some-companies-are-going-to-tank-if-they-guess-wrong-says-analyst.jpg\" mos=\"\" align=\"middle\" fullscreen=\"\" width=\"557\" height=\"557\" attribution=\"\" endorsement=\"\" credit=\"\" class=\"\"><\/p>\n<\/div>\n<\/div>\n<\/figure>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/www.pcgamer.com\/gta-6-all-the-rumours-in-one-place\/\" target=\"_blank\" data-dimension112=\"7240a8ce-c36c-4736-8aa8-a1b275142bb9\" data-action=\"Deal Block\" data-label=\"GTA 6\" data-dimension48=\"GTA 6\" data-dimension25=\"\"><strong>GTA 6<\/strong><\/a>: Everything we know<br \/><a href=\"https:\/\/www.pcgamer.com\/the-best-gta-5-mods\/\" target=\"_blank\"><strong>GTA 5 mods<\/strong><\/a>: Revved up<br \/><a href=\"https:\/\/www.pcgamer.com\/gta-5-cheats\/\" target=\"_blank\"><strong>GTA 5 cheats<\/strong><\/a>: Phone it in<br \/><a href=\"https:\/\/www.pcgamer.com\/gta-6-cars-list\/\" target=\"_blank\"><strong>GTA 6 cars<\/strong><\/a>: The lineup<br \/><a href=\"https:\/\/www.pcgamer.com\/gta-san-andreas-cheat-pc\/\" target=\"_blank\"><strong>San Andreas cheats<\/strong><\/a>: All the codes<\/p>\n<\/div>\n<\/article>\n<p><a href=\"https:\/\/www.pcgamer.com\/games\/grand-theft-auto\/the-specter-of-a-gta-6-delay-haunts-the-games-industry-some-companies-are-going-to-tank-if-they-guess-wrong-says-analyst\/\">Source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The near future plans of many game studios depend on whether or not Grand Theft Auto 6 actually releases this year, and making the wrong guess could be disastrous for some of them, says Ben Porter, director of consulting at games industry intelligence firm Newzoo. &#8220;If you&#8217;re a game company who&#8217;s holding its breath waiting for GTA 6 to get out, and then it gets delayed by three, four, five, six months, what do you do?&#8221; said Porter in an interview with PC Gamer at GDC 2025 this week. &#8220;You either have to be able to launch into that big black hole that&#8217;s been left open now, or you have to extend your run rate by an additional six months\u2014I&#8217;m certain some companies are going&hellip;<\/p>\n<p class=\"excerpt-more\"><a class=\"blog-excerpt button\" href=\"https:\/\/arcader.org\/news\/the-specter-of-a-gta-6-delay-haunts-the-games-industry-some-companies-are-going-to-tank-if-they-guess-wrong-says-analyst\/\">Read More&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":1154463,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[336],"tags":[23,748,187],"class_list":["post-1154462","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pc-gamer","tag-action","tag-games","tag-grand-theft-auto"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The specter of a GTA 6 delay haunts the games industry: &#039;Some companies are going to tank&#039; 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