Embracer Group acquiring rights to Lord of the Rings and Hobbit IP, plus more

Embracer Group is to buy Middle-earth Enterprises, which will give the Swedish conglomerate the rights to JRR Tolkien’s The Lord of the Rings and The Hobbit.

In a press release, Embracer discussed its process of buying Middle-earth Enterprises, although it did not disclose the sum of this deal, citing “commercial reasons” for this decision.

This deal will mean that Embracer will own the rights to motion pictures, video games, board games, merchandising, theme parks and stage productions relating to Tolkein’s works.

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